During my time as a web designer, where I focused on creating e-commerce sites and landing pages for clients, I was driven by a desire to improve user experiences, that’s why I started studying UX and UI concepts.

This knowledge enabled me to design more intuitive and effective web pages, enhancing user satisfaction and achieving better results for my clients.

This experience laid the foundation for my transition into a dedicated UX/UI designer.

As the founder and designer of a creative agency, I began integrating UX and UI concepts into our projects.

I focused on crafting clear information architecture and task flows, ensuring a seamless user journey.

My role involved detailed UI design, creating visually appealing and functional interfaces.

I also guided developers, ensuring the implementation of our designs was accurate and effective.

This approach not only elevated the quality of our work but also significantly enhanced the user experience in each project.

As the solo UX/UI designer at an ATS startup, I handle the entire design process from start to end.

I conduct UX research and user interviews, running creativity workshops with cross-functional teams, and craft wireframes and prototypes.

I design features for both recruiters and candidates, ensuring a seamless user experience through user testing and close collaboration with engineers for implementation.

Additionally, I perform UX audits on our existing platform and competitive benchmarks to keep us ahead.

My work consistently delivers user-centric solutions that enhance our platform’s value proposition, ensuring that the user’s needs meet the business’s needs.

I introduced a user-centered driven culture through research and user testing before feature release, enhancing the value proposition delivery for clients, which more than doubled the monthly incomes in approximately a year.